Downtown Iowa City will be featuring the shopkeepers that make local retail different 

The Iowa City Downtown District has launched a new twist on retail marketing for the over 60 retail shops part of the ICDD. With preparation work beginning in August, the ICDD Retail Committee, Benson and Hepker Design and Sculpt developed a new way to promote and market downtown Iowa City’s unique collection of locally owned shops, by focusing on what sets this cluster of retail apart from any other place; the Shopkeepers.

Downtown Iowa City shopkeepers are an eclectic mix of expert curators, makers, risk-takers and experience-creators.  These people that staff each store are the experts that make the experience of shopping here different. Each week, through June 2017 the Iowa City Downtown District will introduce the community to different Shopping Geniuses of downtown through captivating photography and videos.

See all of the features via Facebook and Instagram. See all of our shopkeepers that will be featured here on our website.


Through a collaboration with Think Iowa City, Iowa City Area Development Group, Iowa City Area Business Partnership and the Iowa City Downtown District, we're providing continued updates and resources for COVID-19 related information. Thanks to the support from MidWestOne Bank, West Bank, GreenState Credit Union, Great Western Bank, Hills Bank, Two Rivers Bank, U.S. Bank and CBI Bank Trust, Johnson County and other area partners, the Project Better Together team has created a community-wide Shop Local program to help encourage and motivate local spending at Johnson County local businesses. Starting June 22nd, for every $150 spent shopping local, receive a $20 gift card of YOUR choice to a local business.

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